Media & Stories
Stories of Renewal & Impact
Real people. Real progress. Follow the movement as Green Fenix restores Altadena’s canopy, one tree and one story at a time.
What the Community Has to Say
What Happens to a Landscape After a Wildfire?
Most people know what a wildfire does to a home. The images are devastating and familiar — charred walls, crumbled rooflines, ash where neighborhoods once stood. But what happens to the land itself — to the soil, the roots, the canopy, the living systems that made a community feel like home? That part of the story gets told far less often.
For the families and communities of Altadena rebuilding after the 2025 Eaton Fire, understanding what fire does to a landscape is the first step toward healing it.
Our First Planting in Altadena: The Beginning of a Restored Canopy
Every movement begins with a first step.
Green Fenix's first tree planting in Altadena marked more than the start of a restoration project—it marked the beginning of rebuilding a community's canopy, one tree at a time. From planting day to media coverage across Los Angeles, this milestone represents hope, resilience, and the power of coming together after the Eaton Fire.
Read the full story and see how the first trees are helping shape a greener future.
A Letter to Altadena
The Eaton Fire changed Altadena forever, destroying homes, mature trees, and the urban canopy that helped define the community. In this letter, Green Fenix founder Bryson Reaume shares the vision behind restoring Altadena after the wildfire—rebuilding its tree canopy, supporting families, and creating a healthier, more resilient landscape for generations to come.
The Green Fenix Begins
When the Eaton Fire tore through Altadena, it didn’t just burn through brush — it burned through a part of who we are.
Thousands of trees, some older than the families that lived beneath them, were gone in days. The shade that cooled our sidewalks. The branches that framed our views. The roots that held our hillsides together. The quiet beauty that made this place home.